Multimedia Production

Multimedia production can be an effective tool in your communication planning. Scripted and produced multimedia can be used for marketing, advertising, and sales. It can include writing, animation, graphics, and music. Multimedia productions can be used as conference materials, for customer testimonials, training/education programs, public service announcements, radio and television spots, and special event coverage. You can post your productions on your website, send them out as emails, and include them as a trade show giveaway on a flash drive. Productions can be viewed on YouTube, linked on your Facebook page, and included in your LinkedIn Profile. Do consider where you might have an opportunity to incorporate multimedia productions into your marketing mix. It's a tool that is well worth the planning and can be viewed for years to come.